Mental health in Europe: younger generations want digital insurance solutions
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The COVID-19 pandemic has impacted mental health wellbeing in Europe. According to a consumer survey undertaken by Swiss Re Institute, 40% of those below the age of 35 report deteriorating mental health conditions.
Key takeaways
- Younger cohorts are more proactive in taking care of their mental healthcare needs than older generations.
- The variety of mental health support platforms (eg, telehealth and health and wellness apps) is multiplying beyond traditional medical services and their adoption is highest among younger cohorts.
- Insurers can strengthen mental health resilience and promote preventive care by integrating digital tools into policies and joining forces with new market players.
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